Service

Crafted with care,
Guided by Creativity,
Built for the future
You Imagine

Phase
Discovery
Understand & Design the Right Solution
Development
Launch
What is the
Discovery Phase?

The Discovery Phase is where we explore your business, users, and goals before writing any code. It's all about uncovering the right problems to solve and shaping a clear, thoughtful plan that guides design and development.

We believe great software starts with asking the right questions — not jumping straight to features. This phase sets the foundation for everything that follows.

Discovery sticky notes

How we do it


01
Kickoff & Research

We start by interviewing stakeholders, researching users, and analyzing your market.


02
Define & Document

Through workshops, user flows, and specs, we define what the product must do and how it should behave.


03
Prototype & Validate

We build wireframes and a clickable prototype. Then we test it with real users and improve it.


04
Prepare for development

Once everything is validated, we create a design system, finalize UI, and write test cases to ensure quality later.

Discovery background

Why it matters

Most clients come to us because they want to solve a business problem — not just to build a list of features. The ideas and specifications they bring are often just a starting point — a hypothesis.

'In the Discovery phase, we help validate those ideas.'

We look deeper to understand the real goals behind your project and what your software actually needs to achieve them. It's how we make sure we're solving the right problems in the right way — not just building what's been requested.

This approach gives everyone clarity, reduces risk, and builds trust between your team and ours from the start.

What's included in the Discovery phase


Test Case

Clear testing scenarios that prepare for smooth, confident development.

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Stakeholder Interviews

Understand business vision, expectations, and constraints from key decision-makers.

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Business Process Analysis

Analyze current workflows to uncover inefficiencies and opportunities.

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User Research

Discover real user needs and behaviors through research and observation.

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Market and Competitor Analysis

Study the landscape to find opportunities for differentiation.

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Requirement Workshops

Align business, design, and technical goals with structured workshops.

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User Journey

Visual map of user experience across your product.

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User Flow Diagrams

Clear paths of how users navigate through your system.

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Functional Specification

Detailed documentation of how your system should behave.

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User Stories

Short, user-focused feature descriptions that guide development.

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High-Fidelity Wireframes

Screen blueprints that show layout and function without visuals.

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Design System

Reusable components for a consistent visual language.

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User Interface (UI) Design

The actual look and feel your users will experience.

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Interactive Prototype

A clickable version of your system for early feedback.

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Usability Testing with Target Users

Test with real users to validate before we build.

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Test Case

Clear testing scenarios that prepare for smooth, confident development.

See what's inside

Stakeholder Interviews

Understand business vision, expectations, and constraints from key decision-makers.

See what's inside

Business Process Analysis

Analyze current workflows to uncover inefficiencies and opportunities.

See what's inside

User Research

Discover real user needs and behaviors through research and observation.

See what's inside

Market and Competitor Analysis

Study the landscape to find opportunities for differentiation.

See what's inside
What you get
1
A live, production-ready system
2
Confidence in your team's ability to manage and use it
3
Ongoing support, maintenance, and enhancement
4
Insights and analytics to guide what's next

Beyond the Labs

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WE GUIDE YOUR IDEAS INTO REALITY THROUGH A PROCESS THAT'S THOUGHTFUL, ELEGANT, AND UNIQUELY YOURS

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Contact Senna Labs at :

hello@sennalabs.com28/11 Soi Ruamrudee, Lumphini, Pathumwan, Bangkok 10330+66 62 389 4599
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